SEO Audit for Anaya Pro Painting: 5 Fixes That Could Unlock More Leads

Anaya Pro Painting is a local painting contractor based in Albuquerque, New Mexico, but they're missing basic SEO and conversion elements that limit both visibility and lead generation.

Let's dive into this real SEO audit for Anaya Pro Painting and learn from their mistakes so your business can avoid making the same ones. Watch the full audit below to see it in action.

5 Website and SEO Fixes to Help Anaya Pro Painting Win More Business

Here are the top five improvements this company needs to make, and what your business can learn from them.

Mistake #1: No Physical Address = Lost Visibility

Google favors businesses with a physical location, not just a "service area" listing. Anaya Pro Painting is missing out on this major ranking factor by operating as a service area business instead of establishing a verified physical address.

Fix: Secure and verify a physical address in Google Business Profile to boost local map visibility and gain preferential treatment in search results.

Mistake #2: Poor Conversion Design

The site has no visible phone number, forcing visitors to hunt for contact information. When users click "Get a Quote," it triggers their email app instead of a simple form, creating unnecessary friction.

Fix: Add a visible phone number (especially on mobile) and replace email links with a quote request form to reduce barriers to conversion.

"You're gonna lose out on opportunity. It's better to build a form that asks people specific information." — Avram Gonzales, Chief Strategist of Digital Harvest

Mistake #3: Service Pages Lack Detail and Visuals

Service pages reuse the same testimonials across different services, lack photos, and provide minimal information. For a visual business like painting, this is a critical miss.

Fix: Add photos, detailed descriptions, and relevant trust elements to each service page to inspire visitors and showcase your work quality.

Mistake #4: Broken or Barely-Usable Location Pages

Pages for areas like Edgewood and Albuquerque are visually inconsistent and thin on content. CTAs are weak, and URLs are long and messy, making these pages nearly impossible to rank.

Fix: Redesign each location page with proper headers, photos, custom content, and clean URLs that search engines can actually find and index.

Mistake #5: Underused Google Business Profile Features

While they've started using the product section, it lacks descriptions and deep links to relevant service pages. Their GBP description is also too short to maximize impact.

Fix: Add full descriptions (up to 750 characters) and link each product directly to the related service page to drive more website traffic.

Ready to Fix Your SEO Strategy?

These mistakes show how small oversights can cost real leads and visibility. Check out the full video audit of Anaya Pro Painting for the complete breakdown, or explore our SEO audit playlist to see more examples from other local businesses.

Want an expert eye on your own site? Book a call with Digital Harvest or connect with me, Avram Gonzales on LinkedIn, to get personalized insights that can help your business capture more leads online.