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Brand Analysis Form
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Brand Analysis
Designed to analyze the current status of a brand, and pinpoint exact areas of improvement regarding logo design, brand development, marketing strategy, and more.
Step 1 of 5
20%
Your Name
*
Company Name
*
Address
Street Address
Address Line 2
City
Alabama
Alaska
Arizona
Arkansas
California
Colorado
Connecticut
Delaware
District of Columbia
Florida
Georgia
Hawaii
Idaho
Illinois
Indiana
Iowa
Kansas
Kentucky
Louisiana
Maine
Maryland
Massachusetts
Michigan
Minnesota
Mississippi
Missouri
Montana
Nebraska
Nevada
New Hampshire
New Jersey
New Mexico
New York
North Carolina
North Dakota
Ohio
Oklahoma
Oregon
Pennsylvania
Rhode Island
South Carolina
South Dakota
Tennessee
Texas
Utah
Vermont
Virginia
Washington
West Virginia
Wisconsin
Wyoming
Armed Forces Americas
Armed Forces Europe
Armed Forces Pacific
State
ZIP Code
Phone
*
Website
*
Describe Your Business In A Few Sentences...
*
Do you have all ORIGINAL logo files?
*
Yes
No
I Don't Know
These would be a vector file. Usually Adobe Illustrator (Ai), potentially EPS, SVG, or PDF.
Do you have all DIGITAL logo files?
*
Yes
No
I Don't Know
Transparent PNGs & JPGs, in all variations and colors.
Do you have all PRINT-FRIENDLY logo files?
*
Yes
No
I Don't Know
These would generally be EPS or SVG.
Do you have a defined color palette?
*
Yes
No
I Don't Know
Colors defined in HEX, RGB, CMYK, and Pantone.
Do you have black & white versions of your logo?
*
Yes
No
I Don't Know
What year was your brand created/designed?
*
Is your logo legible in a small format? Better yet, do you have a logo variation specifically for small formats?
*
Yes
No
I Don't Know
In 1-2 sentences, can you explain the rational behind your color palette?
*
In 1-2 sentences can you describe your target market/audience?
*
What advertising channels are you currently taking advantage of?
*
Select All
Instagram
Facebook
LinkedIn
Print Advertising (Newspapers, Flyers, Etc.)
Google Ads
Email Newsletters
Other
If selected 'Other' on previous question, please define here.
How often are you posting on social media?
*
Never
Couple times per year
Couple times per month
Couple times per week
Daily
When's the last time you updated your website?
*
When it was created
Within a year
Within a month
Weekly updates
Do you have professional social media banners on all accounts?
*
Yes
No
I Don't Know
Do you have a Brand Style Guide to share with your designers/advertisers?
*
Yes
No
I think so, somewhere?
How satisfied are you with your level of brand awareness?
*
Very Unsatisfied
Unsatisfied
Satisified
Very Satisfied
How proud are you to show off your branding?
*
I Hate It
It's Fine
It's Very Good
Absolutely Love It
On a scale of 1-4...
*
Excellent
Pretty good
Not so great
Terrible
How well does your brand reflect your company's essential message about your product/service?
What is one specific product or service you'd like to sell more or?
*
How did you find out about us?
*
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