Brand Analysis Form

Describe Your Business In A Few Sentences...*
Do you have all ORIGINAL logo files?*
These would be a vector file. Usually Adobe Illustrator (Ai), potentially EPS, SVG, or PDF.
Do you have all DIGITAL logo files?*
Transparent PNGs & JPGs, in all variations and colors.
Do you have all PRINT-FRIENDLY logo files?*
These would generally be EPS or SVG.
Do you have a defined color palette?*
Colors defined in HEX, RGB, CMYK, and Pantone.
Do you have black & white versions of your logo?*

What year was your brand created/designed?*
Is your logo legible in a small format? Better yet, do you have a logo variation specifically for small formats?*
In 1-2 sentences, can you explain the rational behind your color palette?*
In 1-2 sentences can you describe your target market/audience?*

How satisfied are you with your level of brand awareness?*
Very Unsatisfied Unsatisfied Satisified Very Satisfied
How proud are you to show off your branding?*
I Hate It It's Fine It's Very Good Absolutely Love It
On a scale of 1-4...*
ExcellentPretty goodNot so greatTerrible
How well does your brand reflect your company's essential message about your product/service?
What is one specific product or service you'd like to sell more or?*
How did you find out about us?*